Score breakdown
Ten dimensions of surface quality
Every dimension is measured against the authoritative Business Record, then scored for how well it reaches real surfaces.
73
/ 100
Total upside
+36
points available
Coverage
Are the right surfaces present?
71
Needs work
- Why it matters
- Missing surfaces cannot be found, cited, or indexed by anyone.
- Top issue
- 14 expected surfaces do not exist yet.
- Recommended improvement
- Generate 6 service-area surfaces in Hermantown and Proctor.
Potential score gain+6
Accuracy
Do surfaces reflect the authoritative Business Record?
92
Strong
- Why it matters
- Wrong facts on a surface cost more trust than a missing surface.
- Top issue
- 3 surfaces publish Saturday hours that conflict with record v42.
- Recommended improvement
- Push record v42 hours to the 3 conflicting surfaces.
Potential score gain+2
Consistency
Do connected surfaces agree with one another?
79
Watch
- Why it matters
- Disagreement between surfaces weakens machine confidence in the entity.
- Top issue
- Service-area statements agree on only 73% of surfaces.
- Recommended improvement
- Re-synchronize service-area facts from the Business Record.
Potential score gain+3
Freshness
Are surfaces current?
84
Good
- Why it matters
- Stale surfaces slowly drift away from the source of truth.
- Top issue
- 7 surfaces have not synced in over 90 days.
- Recommended improvement
- Synchronize 11 stale surfaces to record v42.
Potential score gain+3
Human Visibility
How well is the business represented for people?
76
Watch
- Why it matters
- Humans still make most local purchase decisions.
- Top issue
- Service-area pages are missing for 3 of 5 verified cities.
- Recommended improvement
- Publish service-area pages for Proctor, Superior, Cloquet.
Potential score gain+4
AI Visibility
How well is the business represented for AI systems?
61
At risk
- Why it matters
- Assistants answer without ever showing a website.
- Top issue
- Water Heater Repair is not consistently understood by AI surfaces.
- Recommended improvement
- Create 4 AI-ready service surfaces with structured facts.
Potential score gain+5
Publisher Reach
How well is the business represented across publisher nodes?
81
Good
- Why it matters
- Publishers distribute facts far beyond your own pages.
- Top issue
- 5 publisher profiles are stale, 6 relevant publishers are missing.
- Recommended improvement
- Refresh 5 stale publishers and connect 6 new ones.
Potential score gain+3
Marketplace Reach
How well is the business represented across marketplaces?
74
Watch
- Why it matters
- Marketplaces are where buying intent concentrates.
- Top issue
- 6 relevant marketplaces have no profile at all.
- Recommended improvement
- Expand marketplace coverage to the 6 missing profiles.
Potential score gain+2
Geographic Coverage
Are there surfaces across every relevant service area?
68
Needs work
- Why it matters
- A verified service area with no surfaces is invisible.
- Top issue
- Cloquet scores 37 with only 4 of 12 recommended surfaces.
- Recommended improvement
- Generate missing surfaces for Cloquet and Superior.
Potential score gain+5
Machine Readiness
Can machines and agents reliably interpret the business?
72
Watch
- Why it matters
- Agents need provenance, IDs, and structured facts to act.
- Top issue
- 3 surfaces lack record provenance.
- Recommended improvement
- Attach record provenance and canonical entity IDs.
Potential score gain+3
PROTOTYPE METRICS · dimension weights are illustrative